Diploma in Strategic Marketing Management at QLS Level 3

Overview

Strategic marketing is the aspect of an organisation that works towards improving sales and competitive edge within the chosen niche. Professionals in this industry should not just be educated regarding strategic marketing, they should also be equally skilled in attracting and retaining customers, promoting the business within new markets and in bringing up innovative ideas to increase the sales and profits of the organisation.

If you are on the lookout for the perfect opportunity to get into this market, then this Diploma in Strategic Marketing Management at QLS Level 3 might be the one up for it. This course is filled with insightful modules that will intrigue you enough to see strategic marketing from a new point of view. You will get access to learning materials that will explore the concepts of marketing, segmentation, branding, targeting and positioning.

This course will also show you how to use the marketing mix to persuade customers into buying goods and services, how to communicate with the target market using marketing communication tools and techniques and how to use the latest marketing methods to reach more customers.

The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes. This means that Global Edulink* has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a qualification but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Quality Licence Scheme, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Global Edulink* to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current qualifications. Quality Licence Scheme endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. We will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

*Study365 is an approved reselling partner for Quality Licence Scheme courses under Global Edulink

Why consider learning at study 365?

With so many commitments in our lives, we may not have the time to learn new skills. The beauty of studying online is that you get to find this balance between your education and your daily commitments

Study 365 offers hundreds of online courses to students across the world. Gaining new skills has never been this easy as many of our courses are open to students with little or no qualifications or previous experience. All the courses are up-to-date, relevant, affordable, and will build on existing expertise or give you a jump-start to a new career. The courses are meticulously designed and equals what is offered in a classroom setting. With a solid reputation that has established and made us made us one of the most trusted and reliable online course providers we offer the most convenient path to gain skills and training that will give you the opportunity to put into practice your knowledge and expertise in your chosen career. You can learn at your own pace at Study 365 and you will be provided with all the necessary material, tutorials, qualified course instructor, narrated e-learning modules, interactive quizzes and free resources which include Free CV writing pack, free career support and course demo to make your learning experience enriching and more rewarding. 

Learning outcomes

• Understand the concept of marketing and its importance in the business world
• Explore the marketing role in an organisation
• Delve into marketing topics such as segmentation, branding, targeting and positioning
• Examine how to use the marketing mix to persuade customers into buying goods and services
• Learn how to communicate with the target market using marketing communication tools and techniques
• Get into terms with the latest marketing methods to expand beyond the traditional boundaries

Access duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Who is this course aimed at?

• Individuals aspiring to get into the strategic marketing industry
• Marketing professionals looking to advance in their career
• Anyone interested in learning more about strategic marketing 

Method of Assessment

This online course is assignment-based with learners being assessed upon the submission of a series of assignments. Once you successfully submit the assignments, students will gain an academic certification. The assignments must be submitted to the instructor through the online learning portal. The assignments will be reviewed and evaluated, with feedback provided to the student on how well they have fared.

Please Note: Additionally, £79 is charged for assessment and certificate and you need to pay that when you are submitting your assessments only (It is not required to pay initially when you are registering). This payment can be paid into 04 installments when you are submitting your assessments.

Certification

Those who successfully complete the course will be issued the Diploma in Strategic Marketing Management at QLS Level 3 by the Quality Licence Scheme.