Commercial Awareness

OVERVIEW

Transferable skills and personal behaviours are just as integral to the smooth functioning of an organisation as are an individual’s specialist and technical skills. Employers no longer focus on one without the other. As much as expert skills and knowledge are significant to carrying out the role and responsibilities pertaining to everyday tasks, workplace behavior and soft skills can no longer be ignored. A right combination of the two will help you carry out your duties related to the workplace effectively.

People who have gained skills in commercial awareness will understand what makes an organisation successful and what needs to be done in order to be profitable. Learn to manage your emotions without it getting the better of you, become a master at time coordination, learn how to deal with colleagues and other pressures that accompany any job role and how to face daily situations that can sometimes be challenging. All this will benefit your personal development.

In this programme, you will learn about commercial awareness and how it can make a big difference in your career, you will be able to make sensible and well thought out decisions. You will gain an in-depth understanding of transferable skills and personal behaviours and why gaining them makes you a desirable candidate to leading organisations and potential employers. It will help you contribute to the overall success of an organisation.

Pearson Education is a British-owned education publishing and assessment service to schools and corporations, as well for students directly. The company is with more than 22,500 employees operating in 70 countries. They provide content, assessment and digital services to learners, educational institutions, employers, governments and other partners globally. They are committed to helping equip learners with the skills they need to enhance their employability prospects and to succeed in the changing world of work.

COURSE CURRICULUM
Business and Customer Awareness
An understanding of the business related to its market or sector
What your unique skills are that the organisation needs to meet its goals
You will demonstrate your understanding of how organisations are structured
Business and Customer Awareness – Video & Quiz
Competitive and Market Analysis
Learn to study the market trend
Understand the strategy of your current and potential competitors
Develop a strategy for your own organisational growth
Learn to anticipate upcoming opportunities
Competitive and Market Analysis – Video & Quiz
How to be Customer Driven
Learn to foster positive customer experience in the customer journey
Learn to acquire and retain customers
Have a customer-driven value
How to be Customer Driven – Video & Quiz

Module Overview

Business and Customer Awareness

This is a key employability skill in the market today. It is attributed as being essential by employers in your ability to understand what makes organisations successful.

Competitive and Market Analysis

This is all about finding ways to flag your competitor. This is an important step in business development. You will learn to evaluate the strengths and weaknesses of competitors.

How to be Customer Driven

How do you build a customer-driven organisation? By keeping your customers happy, building experiences that are satisfying and understanding that customer agenda is essential to the success of an organisation.

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the study sessions at any time.

Who is this Course aimed at?

• Aspiring Managers
• Entrepreneurs, Business Professionals
• Individuals interested in the sales and marketing field

Method of Assessment

In order to complete Pearson Workplace Behaviour – Commercial Awareness, learners will have to submit an assignment that comprises of 2 worksheets. The assignment will demonstrate your familiarity with this particular soft skill, and will test your ability to apply it within a workplace environment. The assignment will reflect your own work on when you have applied commercial awareness or demonstrated this behaviour.

Certification

Those who successfully complete the course will be awarded an e-certificate of “Commercial Awareness” endorsed by Pearson. It will make you valuable, and your motivation at gaining new skills will be recognised.

Accredited Body (Accreditation)

Pearson is a leading learning company worldwide. Pearson believes that learning is central to improving one’s opportunities in life. The company collaborates with leading educational organisations to offer learners content, curricula, assessment and training. Pearson soft skills programmes offer diverse skills that are important to an individual’s growth and development. These skills are highly valued by enterprises and organisations, as they are an important skill-set to achieve higher-level employment.