SEO & SOCIAL MEDIA MARKETING

Overview

Unlock the potential Google, Facebook and YouTube has to offer! Harness the power of social media platforms to promote your business, make your company visible and gain the recognition you deserve. This is an exclusive and comprehensive course designed to take you from a newbie to a professional! The SEO & Social Media Marketing is a fundamental master guide that is critical to your success in the digital marketing industry. Aspiring or currently employed social media marketers, managers and SEO strategists will learn what actions make you profitable, boost sales and make your presence online powerful. From learning how to go viral, to mastering Facebook, Twitter and YouTube primarily, while being introduced to additional social platforms, this course in Social Media Marketing will make you an expert in this competitive industry.

If you want to gain an introduction to SEO, learn how SEO applies to varying levels of businesses and how to a local business and, SEO & Social Media Marketing  will walk you through everything you need to know to become effective in developing SEO strategies. Whether you are new to this niche or have relative knowledge, this Social Media Marketing course is geared for all levels of learners with different capabilities.

Do you want to learn how to be smart with SEO? Optimise SEO, how to use SEO tools, learn about off-page SEO and ranking higher with successful search engine optimisation, SEO & Social Media Marketing is an excellent starting point. This is an in-demand skill often required by recruiters and this course provides the opportunity to upskills yourself and become proficient in SEO and social media marketing.

Why You Should Consider Taking this Course at Study365?

Study365 is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive SEO & Social Media Marketing course.  At Study365, we give our fullest attention to learners’ needs and ensure they are equipped with the relevant skills and knowledge which they can take into their workplace, or apply in a given scenario. The course is well-structured and organised and offers learners the luxury of time to truly grasp these concepts. Learners who register with Global Edulink will be provided with the necessary material, tutorials, qualified course instructor and multiple free resources which include Free CV writing pack, Totum Card and Student ID card that makes you eligible for amazing offers and discounts at cinemas, gym memberships, the library, restaurants and high-end retail stores along with Free career support and course demo to make your learning experience enriching and more rewarding.

COURSE CURRICULUM
Course Introduction: Watch This First To Understand What You Get From The Course
SEO introduction. Starting with keyword research
Strategies for popular business types & first time marketer mistakes
Set up your webmaster tool from Google
On-Page SEO to get a high click-through rate from the search result page
On page SEO: Beginner to savvy and advanced strategies
Off-page SEO and smart SEO
Common SEO mistakes to avoid
SEO tools
Additional SEO strategies to rank higher and be smarter about SEO
Combining on-page SEO and sales copywriting
Different way of looking at things for a moment
Setting up your website
Social media marketing fundamentals and good practises
Creating your own show on social media
Live YouTube show or live Facebook show
Brief introduction to a few additional social platforms
Writing headlines to get social and SEO attention
Extra strategies to maximize your referrals and sharing
Twitter marketing
Facebook marketing
Facebook groups
Setting up your Facebook page
How to go viral on Facebook
How to use viral memes to go viral and boost sharing
YouTube marketing
Social media marketing calendar
Email marketing and autoresponder introduction & basic concepts
For e-commerce and selling products
Affiliate marketing section
Event marketing strategy section
Selling books and other products on Amazon
Briefly About Paid Ads since This Course In On Free Marketing Strategies
Introduction To Marketing: Beginners Please Watch This First
How to create free infographics to make more engaging social and blog post

What Will I Learn?

• Learn powerful SEO and social media strategies often used by professional marketers
• Understand keyword research and why it is integral for search engine optimisation in order to get ranked on popular search engines
• Learn how to avoid common mistakes made by new entrepreneurs and marketers as they grapple for the first time with social media marketing
• Learn step by step SEO strategies from beginner to advanced level
• Be smart about SEO and acquire the skills to apply additional SEO strategies to get ranked higher and gain authority with Google

Who is this Course for?

• Online Marketers
• Digital Marketers
• SEO Strategists
• Social Media Marketers
• Social Media Managers
• Content Creators
• Advertisers
• Business Owners
• Entrepreneurs

Method of Assessment

In order to qualify in SEO & Social Media Marketing, learners will have to complete the following.

• Format: An online exam based on multiple questions
• Number of Questions: 30
• Results: Immediate

Certification

Learners who complete the SEO & Social Media Marketing course will be awarded a Certificate accredited by CPD & iAP. Gaining this qualification will enable learners to improve productivity and be more competitive in their chosen field.

Awarding Body

CPD is a leading awarding body in the United Kingdom that meets an excellent standard of high quality education. CPD is committed towards the enhancement of proficiency and personal skills in order to develop learners’ skills and abilities. CPD ensures that both practical and academic qualifications assist individuals to re-skill or up-skill and maintain a competitive advantage in their chosen industry.