Course Description
Digital Marketing QQI Level 5 Online
Forus Training
Are you interested in learning about Digital Marketing? Forus Training’s Level 5 Digital Marketing course is starting on September 22nd 2021.
Sign up today to gain this valuable QQI accredited qualification. This 7 week course will give you the skills to develop and execute digital marketing strategies and activities, under supervision, using a range of e-tools within a range of digital marketing contexts. The course will be delivered through a blend of virtual sessions and self directed learning allowing you to learn at your own pace without compromising on vital trainer support.
Throughout this programme, you will discover how to;
- Outline the unique characteristics of the web as a marketing medium,
- Differentiate digital marketing from traditional marketing practice,
- Identify digital marketing strategies and explain their integration with traditional marketing,
- Outline the stages of analysis, development, implementation and control of digital marketing campaigns,
- Identify e-tools to include social media marketing, blogs, rich media, email marketing, search engine optimization, online advertising and their application to digital marketing campaigns,
- Monitor digital marketing campaigns and use e-tools to include web analytics, social media monitoring and social bookmarking, to measure their effectiveness,
- Demonstrate a range of client management relationship skills to establish and maintain the business-to-business process.
Assessment
The course 5N1364 Digital Marketingis assessed in the following ways, with the following weighting;
- Project 50%
- Collection of Work 50%.
Project 50%;
A project is a response to a brief devised by the assessor. A project is usually carried out over an extended period of time. Projects may involve research, require investigation of a topic, issue or problem or may involve process such as a design task, a performance or practical activity or production of an artefact or event.
Collection of Work 50%;
A collection of work is a collection and/or selection of pieces of work produced by the learner over a period of time that demonstrates achievement of a range of learning outcomes. The collection may be self-generated or may be generated in response to a particular brief or tasks/activities devised by the assessor.
Tutor Support
At Forus Training, we have many different supports available for your learning.
Learner Pack
- When you enrol on a course, you will receive a printed learner pack from your trainer on the first session of the event.
- This learner pack contains clear assessment instructions and comprehensive material to support you as you complete the course.
- The pack will also include induction information as well as forms that you will complete during and at the end of your course.
Trainer Support
- The trainer provides support to learners, including issuing feedback on draft work you will submit. Expect to wait up to 72 hours for a response by email from your trainer. Many of our trainers have full time jobs as well as training with us this means they will have up-to-date sector specific information, but also means that you need to allow a little time for them to get back to you. Our trainers are current with practice in the sector in which they work.
- Trainers can, by appointment, make time available to you before or after class to answer your queries that cannot be covered in the session. They can also make an appointment with you to discuss your work on a telephone call.
Westmeath, UK
| Course Code | 5N1364 |
| College Name | Forus Training |
| Course Category | Business, Digital Marketing |
| Course Type | Online Learning |
| Course Qualification | Level 5 Certificate |
| Course Location | Westmeath, UK |
| Course Start Date | 22nd September 2021 |
| Course End Date | 3rd November 2021 |
| Course Fee | 250 |
| Course Duration | 7 weeks |
| Course Times | The course is accessible online, with a mixture of virtual sessions and self directed learning. Tutor support is provided throughout the course. |
| Awarding Body | QQI |
| Title of Awarding | Digital Marketing |
| Entry Requirements | This course is open to anyone interested in doing it provided you fulfil some or one of the following criteria. Have completed the Leaving Certificate. and/or You may also be eligible if you have relevant life and work experience, in this case you may need to speak to the tutor and discuss your previous work experience or furnish the tutor with a CV and work references. |
| Career Path | This course leads to an award on the National Framework of Qualifications. Students who successfully complete this programme may use their credits towards completing a higher level of study. Students who successfully complete this Major Award can also use the Certificate as the basis for entry into selected courses in Third Level Colleges and Universities. |
For information about Forus Training, please visit our college page on www.nightcourses.co.uk by clicking here.
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