Digital Marketing (Level 5 QQI Digital Marketing Minor Award 5N1364 – 12wks.

PURPOSE OF THE COURSE:

This course will teach and assess a broad range of Digital Marketing skills. The 5N1364 Digital Marketing module delivered on this course aims to provide students with the skills, knowledge and aptitude to manage and scale projects using digital marketing and social media tools. There will be an emphasis on groupwork, problem solving and creative thinking to design and make digital artefacts and their application to real life business, non-for-profit and commercial projects.

COURSE CONTENT:

5N1364 Digital Marketing
Topics include; Digital Marketing vs Traditional Marketing, E-tools (social media: Twitter, Facebook, Instagram, etc.; SEO, Email Marketing, etc), strategies and campaigns, overview of Mobile Technology and its growth in digital marketing, etc.

Course are scheduled as follows;

• 18.00 – 20.00hrs

APPLICATION & ENROLLMENT:

Application is by enrolment. Enrolment takes in September and January and applicants are advised to attend and pay their tuition fee on the enrolment dates as advertised on the website. Payment of tuition fees is by cash, postal order or cheque made payable to the City of Dublin ETB.

More details available at college website by following this link Digital Marketing