Certificate in PPC Marketing – Level 3

Overview : 

Marketing is a huge industry today, and if you want a well-paid career with plenty of room for progression, this certificate in PPC Marketing is for you! There are many techniques that can be employed by marketing professionals, and pay per click PPC marketing is one of them, and involves placing ads on websites, and paying the host website when the ad is clicked. It can be an extremely helpful and effective marketing strategy, and this Certificate in PPC Marketing course will teach you all the fundamentals!

Learning with Study 365 has many advantages. The course material is delivered straight to you and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand.

This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests, and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months).

Course Curriculum

1: Introduction

2: Pay per Click Mistakes

3: Google AdWords

4: Return on Investment

5: Keywords Selection

6: The Right Keywords

7: Pay per Click Advertising Approach

8: Setting up Google AdWords Account

9: Optimization of Account Performance

10: Advertising Scope

11: Next Step

What will I learn?

• Learn how to set up a Google AdWords account to improve your views
• Understand keyword selection, and how to choose the best keywords
• Learn pay per click mistakes so you can avoid them and improve your performance
• Understand the right approach to pay per click advertising

Course Description:

This online training course is comprehensive and designed to cover the key topics listed under the curriculum.

Course Duration:

You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time.

Method of Assessment:

At the end of the course, learners will take an online multiple choice question assessment test. The online test is marked straight away, so you will know immediately if you have passed the course.

Certification:

Successful candidates will be awarded a Certificate in PPC Marketing – Level 3.